TDA Connect Groups Pixel Mockup

TDA CONNECT
Groups

Project Brief | This UX case study focuses on the design of the "Create New Group" flow within the digital platform TDA Connect. The objective was to streamline the group creation process and promote connections among users on the portal. Our methodology involved collecting insights from user interviews in combination with collaborative design workshops. I specifically concentrated on empowering users to share their newly formed groups on their feeds to encourage community engagement.

TDA Connect Groups Pixel Mockup

TDA CONNECT
GROUPS

Project Brief | This UX case study focuses on the design of the "Create New Group" flow within the digital platform TDA Connect. The objective was to streamline the group creation process and promote connections among users on the portal. Our methodology involved collecting insights from user interviews in combination with collaborative design workshops. I specifically concentrated on empowering users to share their newly formed groups on their feeds to encourage community engagement.

TDA Connect Groups Pixel Mockup

TDA CONNECT
Groups

Project Brief | This UX case study focuses on the design of the "Create New Group" flow within the digital platform TDA Connect. The objective was to streamline the group creation process and promote connections among users on the portal. Our methodology involved collecting insights from user interviews in combination with collaborative design workshops. I specifically concentrated on empowering users to share their newly formed groups on their feeds to encourage community engagement.

COMING SOON!

COMING SOON!

COMING SOON!

CLIENT | hover for more info

CLIENT | tap for more info

CLIENT | tap for more info

Safe Place International Logo
Safe Place International Logo

TEAM | hover for more info

TEAM | tap for more info

Design Team Meeting on Zoom
Design Team Meeting on Zoom

TEAM | tap for more info

Design Team Meeting on Zoom

PROBLEM | Evaluate and improve the usability and user experience of the current design for the social media platform TDA Connect. While Phase 0-1 provided valuable insights and a foundation for the design, our Phase 2 design team was tasked with identifying issues that are hindering the optimal user experience.

PROBLEM | Evaluate and improve the usability and user experience of the current design for the social media platform TDA Connect. While Phase 0-1 provided valuable insights and a foundation for the design, our Phase 2 design team was tasked with identifying issues that are hindering the optimal user experience.

PROBLEM | Evaluate and improve the usability and user experience of the current design for the social media platform TDA Connect. While Phase 0-1 provided valuable insights and a foundation for the design, our Phase 2 design team was tasked with identifying issues that are hindering the optimal user experience.

CHALLENGES | Preserve the essence of TDA Connect as a secure and welcoming community for users by ensuring any design changes prioritize user safety and privacy. Thoughtfully address the concern of low bandwidth and data limitations faced by our users. Progress the design of TDA Connect as an immersive platform that facilitates interaction among TDA graduates, encourages sustained engagement, and fosters a strong sense of connection with SPI.

CHALLENGES | Preserve the essence of TDA Connect as a secure and welcoming community for users by ensuring any design changes prioritize user safety and privacy. Thoughtfully address the concern of low bandwidth and data limitations faced by our users. Progress the design of TDA Connect as an immersive platform that facilitates interaction among TDA graduates, encourages sustained engagement, and fosters a strong sense of connection with SPI.

CHALLENGES | Preserve the essence of TDA Connect as a secure and welcoming community for users by ensuring any design changes prioritize user safety and privacy. Thoughtfully address the concern of low bandwidth and data limitations faced by our users. Progress the design of TDA Connect as an immersive platform that facilitates interaction among TDA graduates, encourages sustained engagement, and fosters a strong sense of connection with SPI.

SOLUTION | Implemented a comprehensive UX strategy, combining heuristic evaluations & usability tests, to identify and prioritize areas for improvement resulting in an enhanced platform. Reevaluated the quick exit feature based on user feedback to allow for a more user-friendly experience. Streamlined signup and onboarding process to simplify user interactions and increase satisfaction. Collaborated with cross-functional team to strengthen the design system and lay a solid foundation for future project phases.

SOLUTION | Implemented a comprehensive UX strategy, combining heuristic evaluations & usability tests, to identify and prioritize areas for improvement resulting in an enhanced platform. Reevaluated the quick exit feature based on user feedback to allow for a more user-friendly experience. Streamlined signup and onboarding process to simplify user interactions and increase satisfaction. Collaborated with cross-functional team to strengthen the design system and lay a solid foundation for future project phases.

SOLUTION | Implemented a comprehensive UX strategy, combining heuristic evaluations & usability tests, to identify and prioritize areas for improvement resulting in an enhanced platform. Reevaluated the quick exit feature based on user feedback to allow for a more user-friendly experience. Streamlined signup and onboarding process to simplify user interactions and increase satisfaction. Collaborated with cross-functional team to strengthen the design system and lay a solid foundation for future project phases.

Profile Picture for Persona Ayana
Profile Picture for Persona Ayana
Profile Picture for Persona Ayana

PERSONA | Ayana

PERSONA | Ayana

PERSONA | Ayana

USER | Graduates of The Dream Academy

USER | Graduates of The Dream Academy

USER | Graduates of The Dream Academy

The Dream Academy (TDA) is an intensive 10-week course provided by SPI, aiming to empower LGBTQIA+ displaced persons through leadership development, socio-emotional learning, and employability skills training.

After completing the course, TDA graduates stay connected through WhatsApp groups, which have reached maximum capacity and have limited privacy safeguards. As a result, there has been a 50% drop-off rate in engagement from alumni. SPI aims to offer their graduates a virtual community that ensures safe connections, resource sharing, and ongoing personal growth.

The Dream Academy (TDA) is an intensive 10-week course provided by SPI, aiming to empower LGBTQIA+ displaced persons through leadership development, socio-emotional learning, and employability skills training.

After completing the course, TDA graduates stay connected through WhatsApp groups, which have reached maximum capacity and have limited privacy safeguards. As a result, there has been a 50% drop-off rate in engagement from alumni. SPI aims to offer their graduates a virtual community that ensures safe connections, resource sharing, and ongoing personal growth.

The Dream Academy (TDA) is an intensive 10-week course provided by SPI, aiming to empower LGBTQIA+ displaced persons through leadership development, socio-emotional learning, and employability skills training.

After completing the course, TDA graduates stay connected through WhatsApp groups, which have reached maximum capacity and have limited privacy safeguards. As a result, there has been a 50% drop-off rate in engagement from alumni. SPI aims to offer their graduates a virtual community that ensures safe connections, resource sharing, and ongoing personal growth.

©2023 Paige Mariucci | made with Framer

©2023 Paige Mariucci

made with Framer